Friday, August 8, 2008

NetApp V-Series now de-dupes other vendors

Now here is something that's really exciting for NetApp users or NetApp wanna be's and NavigateStorage wants to tell you more.

On July 31, 2008 -- NetApp this week fired a shot across the respective bows of its competitors with the announcement that its V-Series family of storage virtualization controllers can now front-end primary storage systems from any vendor with virtualization and data de-duplication capabilities.

The V-Series product line already enables customers with non-NetApp storage systems to run the NetApp Data ONTAP 7G operating system. Now, the V-Series allows customers who have EMC, Hitachi Data Systems (HDS), Hewlett-Packard (HP), or other storage systems to deploy NetApp de-duplication technology -- which is a free feature of ONTAP -- to reduce redundant copies of data on primary storage.

NetApp's A-SIS (Advanced-Single Instance Storage) de-duplication is capable of achieving de-duplication ratios of up to 20:1, with the possibility of even greater ratios over time.
"We believe that we are alone in the market in terms of being able to de-duplicate data on primary storage," says Chris Cummings, NetApp's senior director of data-protection solutions. "Other vendors are focused on de-duping backups and archives."

Claiming to be the sole vendor in the storage industry doing something -- the old "we don't really compete with anyone directly with this product" -- is usually standard vendor FUD. In this case, however, NetApp's claims may be on target, at least temporarily.

"It's an accurate claim today," says Stephanie Balaouras, a principal analyst at Forrester Research. "NetApp supports de-duplication across its entire family of FAS systems and is already talking about the benefits that de-duplication can provide not only in backup environments but also in virtualized server environments, virtualized desktop environments, home directories, file shares, etc. NetApp is ahead of the rest of the market today when it comes to expanding the value proposition of de-duplication beyond backup."

2 comments:

Anonymous said...

So who's going to support the configuration--considering you have other vendors products in the mix? Why does NetApp give it away? They charge for every other piece of software that they can--in fact about 40% of their revenue is software--so why give it away? Is it because they haven't sold as many as they'd like to for the number of years they've had ASIS? Giving it away free--what does it imply with the quality/value of the product? SKEPTICAL.

NavigateStorage said...

Support is a good question and since it is NetApps software that is doing the de-duplication one should expect that they will support it. Now as to why they give it away, that answer should be easy. Having been a vendor on several occassions it usually comes down to "seeding a market" that has not grown to the extent a vendor expected. It is not a quality/value issue because no vendor wants to dump bad code on the marketplace only to destroy their reputation.

I hope this answers your questions. If you would like to explore this further we would be happy to arrange for a conference call with NetApps and dig into it deeper. Just let us know by e mailing your contact information to jima@navigatestorage.com or call us at 978-318-9000